On February 5-7, ExCel exhibition centre will bring together the guests from around the world at ICE London 2019. One of the most anticipated gambling events in London will gather iGaming experts in betting, online and offline slots, social games, mobile apps, lotteries, VR, payment services, etc.

Interesting facts about ICE London 2019 in infographics

What is ICE London

International exhibition and conference ICE London 2019 is a huge platform for sharing knowledge and experience in the gambling business and finding new customers and partners.

Every year the event requires more space for visitors, as the number of participants is growing significantly. In 2012 the exhibition area was 22 500 m2, while in 2019 the ICE area has become twice bigger amounting to 45 500 m2.

In 2018, thirty thousand visitors from 150 countries came to the expo. Among them, two thousand people from Malta, 1500 from Germany, and 1200 from the USA. The event organisers, Clarion Gaming, say that this year ICE London will break all records.

Booths at ICE London 2019

The total number of stands in 2019 is 536. There you will see many famous gambling brands, including our partners. Among them: Microgaming, Habanero, DLV, Playson, Tom Horn, Zeus Play, Game Art, Endorphina, and XPG.

The biggest places this year belong to Novomatic Group of Companies, IGT, and Scientific Games.

Slotegrator will present its main products, Moneygrator and APIgrator, at stand N1-425.

Slotegrator at ICE London 2019

Conferences and seminars

The ICE VOX is the international gaming conference, which will be held on 4-6 February. 130 speakers will deliver their speeches to share own knowledge and experience. Among the speakers of the ICE VOX will be:

  • Lanre Gbajabiamila (General Director at National Lottery Regulatory Commission).
  • Magnus Alebo (Managing Director at Mr Green).
  • Nick Tofiluk (CEO at Cyprus Gaming Commission).
  • Peter Remmers (Secretary General of the European Association for the Study of Gambling).
  • Andrew Taylor (Regulatory Policy Executive at Advertising Standards Authority).

During the event, the experts will discuss the international casinos, regulators, modern lotteries, marketing, cybersecurity, AI technologies, and virtual sports.

In the South Gallery Rooms No 13, 14 and at ICE show floor zones, participants will be able to attend free seminars from All-in Diversity and GGW, UNLV, NIGA, ICE North America, and Brazil Gaming Congress.

Need to know

Next to the S10 entrance, there is a dressing room with free luggage storage. For those who want to relax, chat with other participants, and plan their stay at the event, we recommend using the VIP lounge area at N1-150.

The exhibition complex offers all visitors the Internet access – ExCeL free Wi-Fi. To log in, you will need a LinkedIn, Facebook, or Twitter account.

There are also spots, where you can charge your gadgets. The cost of the service depends on time:

  • 30 min – £1.50
  • 50 min – £2.00
  • 90 min – £3.00

Besides, ExCel offers the visitors the meeting booking service, online check-in, ticket printing, as well as car rent.

For those willing to taste a delicious London breakfast, have lunch or dinner, the exhibition centre recommends the best places around. You can find them in the Boulevard area (Excel's Central Hub).

  • Coffee shops and bakeries: Costa Coffee, E16 café.
  • Bars: The Bridge Bar, The Pyramid.
  • Restaurants: Pummaro, Rotisserie.
  • Restaurants for vegans and vegetarians: Chop’d, Urban Garden.

The organisers can be found at the stand N5-260 and in the North Gallery 15 zone.

Near the N4 entrance, there is ExCel Service Desk, where you can learn more about ICE London 2019 and ask the route to the necessary places in the building.

ExCel Service Desk at ICE London 2019

If you have any additional questions, you can reach the organisers on the Contact page, write to info@excel.london or call +44 (0) 20 7069 5000.